KARLADE MARZO.
Marketing Operations & Business Systems
RECORD OF WORK.
AEC + PROFESSIONAL SERVICES
2023–2025
2023–2026 YTD
SINGLE MONTH MAXIMUM
The systems behind how good work gets done.
There is a lot of invisible work behind a strong pursuit, a clear decision, or a team that can move without starting from scratch. That is the work I gravitate toward: making information usable, processes repeatable and good ideas easier to execute.
More about my approachFIG. 01 — STRUCTURE MAKES SPACE FOR BETTER WORKWhere I make an impact
Marketing
Operations
Connecting content, people and processes so marketing work is consistent, accessible and useful to the business.
Business Development
Systems
Organizing the pursuit lifecycle—from opportunity intake to proposal submission and the knowledge that comes after.
Process &
Implementation
Making better ways of working practical through documentation, coordination, adoption and thoughtful use of technology.
Between
the lines.
Technical + operational + creative + human.
I work at the intersection of technical teams, operations, marketing and leadership.
↗Technical information becomes usable business assets.
↗Leadership priorities become executable workflows.
↗Systems become repeatable processes people can actually use.
Work in context.
Building a Proposal Operations System
Turning fragmented pursuit information into reusable infrastructure for more consistent decisions and submissions.
Explore studyFrom RFP to Business Decision
A clearer path from dense solicitation documents to an informed management decision.
Explore studyScaling Proposal Output
Supporting higher submission volume through structure, reusable content and better access to information.
Explore studySupporting Cloud & AI Transformation
Helping people move from legacy storage toward cloud-based workflows and practical AI use.
Explore studyAuthenticity in a World of AI.
01AI can summarize an RFP. It can't decide whether the opportunity makes sense for the business.
02AI can organize information. It can't take responsibility for what happens next.
The best use of AI makes room for more human judgment—not less. It can accelerate preparation and execution, but expertise, relationships, context and accountability still belong to people.
Explore the thinkingBuilt through experience.
Construction / Project Delivery
AEC Marketing & Proposals
Systems & Process
Cloud + AI Implementation
Marketing Operations & Business Systems
Creative practice.
Visual thinking has always been part of how I work. A separate space for design, making and the ideas that don't fit neatly in a process map.
Explore creative workThinking out loud.
Notes on proposal operations, knowledge systems, AEC marketing and using new tools without losing the human part of the work.
Browse insightsA closer look, where appropriate.
Some of my work involves confidential client, procurement or corporate information. Selected examples are available in a private portfolio upon request.
Good work starts
with a conversation.
Open to conversations about operations, systems and the work behind them.
Get in touch